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Traditional forms of marketing
Although you have a nice modern flashy website on Evance, it is important not to forget to traditional forms of marketing. Find which one works for you.
How to market your product or business in the digital world
Why do I need to do digital marketing? With the rise of the social media and subscription based services it is easier than ever to communicate to your marketing message to your existing customers but also to potentially new ones.
What is the right social media for you?
Social media marketing is an important part of any businesses marketing plan. It is more important to choose which is the right one for you and your business. We have detailed what it is, who's it for and when you should post on that social platform.
The best options for photography on your website
It’s worth investing in professional photography. Relevant, high quality images can speak volumes about your business’ professionalism and reputation.
Choosing the right colour for your website and logo
Colour is contextual. Emotionally we associate certain colours like red with anger and green with greed. Using the right colours for your website, logo or branding could have significant effect the success of the website, this blog will help you with this
Creating the best logo that suits your brand
Before you even start your e-commerce business, you’ll first need a logo. It is one of the most important things to do when building a brand that people will recognise
DEEP - How to effectively set up an e-commerce site
Evance will be running the Digi Skills course, offering all attendees of the DEEP programme a free website theme and 3 months subscription to get their businesses of the ground.
Merry Christmas from Evance
From all of us at Evance, we wish you a Merry Christmas and a Happy New Year
Our eCommerce 7 Days Of Christmas
We've been busy researching ways to help your business grow over the holidays and have put together our 7 Days of Christmas guide for you to feast your eyes on. Share or like our posts on FB to be in with a chance to win £349 worth of website consultancy
The Good, The Bad & The Ugly
Our intern reviewed some of the Uk's largest eCommerce websites and came up with the good the bad and the ugly. Even with a marketing team and big budget, you can't always get it right.
Quicksprout's Guide to the Best SEO Page Structure
This Infographic has been designed by the guys at Quicksprout to Illustrate how to structure a perfect SEO optimized page.
Malachite is coming
Evance is proud to unveil its new branding, we will be releasing our new website shortly, along with the much anticipated major evolutionary fourth generation release of Evance - Malachite.
6 Social Media Rules to Follow for an eCommerce Business
I have a set of 6 rules I follow when managing social media pages, they are all based around 6 principles; Quality, Tone, Engagement, Time, Originality, Marketing.
Plan your Meta Tagging
It's important to plan your Meta Tagging, so read this and then print out our template (one page per site pages) and start writing.
10 Things You Have to Do to Grow Your eCommerce Business in the First Year
When you start your eCommerce you spend so much time thinking about getting it up and don't think of the rest, well here's 10 things you have to do to in the first year!
5 ways to gain repeat ecommerce orders
The first sale per customer is your most expensive. So it's important to make the most of your customer database. Here's 5 ways to help you increase repeat custom.